{"id":56,"date":"2022-03-16T08:05:19","date_gmt":"2022-03-16T05:05:19","guid":{"rendered":"https:\/\/startup.nsu.ru\/cookbook\/?page_id=56"},"modified":"2022-03-16T08:05:20","modified_gmt":"2022-03-16T05:05:20","slug":"%d1%82%d0%b5%d1%81%d1%82-lean-canvas","status":"publish","type":"page","link":"https:\/\/startup.nsu.ru\/cookbook\/?page_id=56","title":{"rendered":"\u0422\u0435\u0441\u0442 &#171;Lean canvas&#187;"},"content":{"rendered":"\n<div class=\"forminator-guttenberg\"><div id=\"forminator-quiz-leads-55\" class=\"forminator-ui forminator-quiz-leads forminator-quiz--list\" data-design=\"default\" data-spacing=\"default\" data-alignment=\"left\"><div class=\"forminator-quiz-intro\">\n\t\t\n\t\t\n\t\t\n\t\t<\/div><form\n\t\t\t\tid=\"forminator-module-55\"\n\t\t\t\tclass=\"forminator-ui forminator-quiz forminator-quiz-55 forminator-quiz--list forminator-design--default  \"\n\t\t\t\tmethod=\"post\"\n\t\t\t\tdata-forminator-render=\"0\"\n\t\t\t\tdata-form-id=\"55\"\n\t\t\t\tdata-quiz=\"knowledge\"\n\t\t\t\tdata-design=\"default\"\n\t\t\t\tdata-spacing=\"default\"\n\t\t\t\t\n\t\t\t\tdata-alignment=\"left\"\n\t\t\t\t\n\t\t\t\t\n\t\t\t\taria-live=\"polite\"\n\t\t\t\tstyle=\"display: none;\"\n\t\t\t><div role=\"tabpanel\" id=\"forminator-custom-form-55--page-0\" class=\"forminator-pagination forminator-hidden\" aria-labelledby=\"forminator-custom-form-55--page-0-label\" data-step=\"0\" data-label=\"Page 0\"><div class=\"forminator-pagination--content\">\n\t\t<div\n\t\t\ttabindex=\"0\"\n\t\t\trole=\"radiogroup\"\n\t\t\tid=\"question-5352-2897\"\n\t\t\tclass=\"forminator-question\"\n\t\t\tdata-multichoice=\"false\"\n\t\t\taria-labelledby=\"question-5352-2897-label\"\n\t\t\taria-describedby=\"question-5352-2897-description\"\n\t\t\taria-required=\"true\"\n\t\t>\n\n\t\t\t<span id=\"question-5352-2897-label\" class=\"forminator-legend\">\u0427\u0442\u043e \u043d\u0435 \u044f\u0432\u043b\u044f\u0435\u0442\u0441\u044f \u044d\u0442\u0430\u043f\u043e\u043c \u0432\u043e\u0440\u043e\u043d\u043a\u0438 AAARRR<\/span>\n\t\t\t\n\t\t\t\t\t<label for=\"question-5352-2897-0-6a0e275b8de52\" class=\"forminator-answer forminator-only--text\">\n\n\t\t\t\t\t\t<input\n\t\t\t\t\t\t\ttype=\"radio\"\n\t\t\t\t\t\t\tname=\"answers[question-5352-2897]\"\n\t\t\t\t\t\t\tvalue=\"0\"\n\t\t\t\t\t\t\tid=\"question-5352-2897-0-6a0e275b8de52\"\n\t\t\t\t\t\t\tclass=\"forminator-submit-rightaway\"\n\t\t\t\t\t\t\/>\n\n\t\t\t\t\t\t<span class=\"forminator-answer--design\" for=\"question-5352-2897-0-6a0e275b8de52\">\n\t\t\t\t\t\t\n\t\t\t\t\t\t<span class=\"forminator-answer--status\" aria-hidden=\"true\"><\/span>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"forminator-answer--name\">\u0418\u043d\u0444\u043e\u0440\u043c\u0438\u0440\u043e\u0432\u0430\u043d\u0438\u0435<\/span>\n\t\t\t\t\t\t\n\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/label>\n\n\t\t\t\t\t\n\t\t\t\t\t<label for=\"question-5352-2897-1-6a0e275b8de52\" class=\"forminator-answer forminator-only--text\">\n\n\t\t\t\t\t\t<input\n\t\t\t\t\t\t\ttype=\"radio\"\n\t\t\t\t\t\t\tname=\"answers[question-5352-2897]\"\n\t\t\t\t\t\t\tvalue=\"1\"\n\t\t\t\t\t\t\tid=\"question-5352-2897-1-6a0e275b8de52\"\n\t\t\t\t\t\t\tclass=\"forminator-submit-rightaway\"\n\t\t\t\t\t\t\/>\n\n\t\t\t\t\t\t<span class=\"forminator-answer--design\" for=\"question-5352-2897-1-6a0e275b8de52\">\n\t\t\t\t\t\t\n\t\t\t\t\t\t<span class=\"forminator-answer--status\" aria-hidden=\"true\"><\/span>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"forminator-answer--name\">CustDev<\/span>\n\t\t\t\t\t\t\n\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/label>\n\n\t\t\t\t\t\n\t\t\t\t\t<label for=\"question-5352-2897-2-6a0e275b8de52\" class=\"forminator-answer forminator-only--text\">\n\n\t\t\t\t\t\t<input\n\t\t\t\t\t\t\ttype=\"radio\"\n\t\t\t\t\t\t\tname=\"answers[question-5352-2897]\"\n\t\t\t\t\t\t\tvalue=\"2\"\n\t\t\t\t\t\t\tid=\"question-5352-2897-2-6a0e275b8de52\"\n\t\t\t\t\t\t\tclass=\"forminator-submit-rightaway\"\n\t\t\t\t\t\t\/>\n\n\t\t\t\t\t\t<span class=\"forminator-answer--design\" for=\"question-5352-2897-2-6a0e275b8de52\">\n\t\t\t\t\t\t\n\t\t\t\t\t\t<span class=\"forminator-answer--status\" aria-hidden=\"true\"><\/span>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"forminator-answer--name\">\u0410\u043a\u0442\u0438\u0432\u0430\u0446\u0438\u044f<\/span>\n\t\t\t\t\t\t\n\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/label>\n\n\t\t\t\t\t\n\t\t\t\t\t<label for=\"question-5352-2897-3-6a0e275b8de52\" class=\"forminator-answer forminator-only--text\">\n\n\t\t\t\t\t\t<input\n\t\t\t\t\t\t\ttype=\"radio\"\n\t\t\t\t\t\t\tname=\"answers[question-5352-2897]\"\n\t\t\t\t\t\t\tvalue=\"3\"\n\t\t\t\t\t\t\tid=\"question-5352-2897-3-6a0e275b8de52\"\n\t\t\t\t\t\t\tclass=\"forminator-submit-rightaway\"\n\t\t\t\t\t\t\/>\n\n\t\t\t\t\t\t<span class=\"forminator-answer--design\" for=\"question-5352-2897-3-6a0e275b8de52\">\n\t\t\t\t\t\t\n\t\t\t\t\t\t<span class=\"forminator-answer--status\" aria-hidden=\"true\"><\/span>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"forminator-answer--name\">\u0412\u0438\u0442\u0430\u043b\u044c\u043d\u043e\u0441\u0442\u044c<\/span>\n\t\t\t\t\t\t\n\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/label>\n\n\t\t\t\t\t\n\t\t\t<span id=\"question-5352-2897-description\" class=\"forminator-question--result\"><\/span>\n\n\t\t<\/div>\n\t\t<\/div><\/div><div role=\"tabpanel\" id=\"forminator-custom-form-55--page-1\" class=\"forminator-pagination forminator-hidden\" aria-labelledby=\"forminator-custom-form-55--page-1-label\" data-step=\"1\" data-label=\"Page 1\"><div class=\"forminator-pagination--content\">\n\t\t<div\n\t\t\ttabindex=\"0\"\n\t\t\trole=\"radiogroup\"\n\t\t\tid=\"question-3457-6225\"\n\t\t\tclass=\"forminator-question\"\n\t\t\tdata-multichoice=\"false\"\n\t\t\taria-labelledby=\"question-3457-6225-label\"\n\t\t\taria-describedby=\"question-3457-6225-description\"\n\t\t\taria-required=\"true\"\n\t\t>\n\n\t\t\t<span id=\"question-3457-6225-label\" class=\"forminator-legend\">\u0427\u0442\u043e \u0437\u0430\u043f\u0438\u0441\u044b\u0432\u0430\u0435\u0442\u0441\u044f \u0432 \u0433\u0440\u0430\u0444\u0443 \u0420\u0415\u0428\u0415\u041d\u0418\u0415<\/span>\n\t\t\t\n\t\t\t\t\t<label for=\"question-3457-6225-0-6a0e275b8e2d6\" class=\"forminator-answer forminator-only--text\">\n\n\t\t\t\t\t\t<input\n\t\t\t\t\t\t\ttype=\"radio\"\n\t\t\t\t\t\t\tname=\"answers[question-3457-6225]\"\n\t\t\t\t\t\t\tvalue=\"0\"\n\t\t\t\t\t\t\tid=\"question-3457-6225-0-6a0e275b8e2d6\"\n\t\t\t\t\t\t\tclass=\"forminator-submit-rightaway\"\n\t\t\t\t\t\t\/>\n\n\t\t\t\t\t\t<span class=\"forminator-answer--design\" for=\"question-3457-6225-0-6a0e275b8e2d6\">\n\t\t\t\t\t\t\n\t\t\t\t\t\t<span class=\"forminator-answer--status\" aria-hidden=\"true\"><\/span>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"forminator-answer--name\">\u0418\u043d\u043d\u043e\u0432\u0430\u0446\u0438\u043e\u043d\u043d\u043e\u0435 \u0440\u0435\u0448\u0435\u043d\u0438\u0435 \u043f\u043e \u043c\u0435\u0442\u043e\u0434\u043e\u043b\u043e\u0433\u0438\u0438 Lean canvas<\/span>\n\t\t\t\t\t\t\n\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/label>\n\n\t\t\t\t\t\n\t\t\t\t\t<label for=\"question-3457-6225-1-6a0e275b8e2d6\" class=\"forminator-answer forminator-only--text\">\n\n\t\t\t\t\t\t<input\n\t\t\t\t\t\t\ttype=\"radio\"\n\t\t\t\t\t\t\tname=\"answers[question-3457-6225]\"\n\t\t\t\t\t\t\tvalue=\"1\"\n\t\t\t\t\t\t\tid=\"question-3457-6225-1-6a0e275b8e2d6\"\n\t\t\t\t\t\t\tclass=\"forminator-submit-rightaway\"\n\t\t\t\t\t\t\/>\n\n\t\t\t\t\t\t<span class=\"forminator-answer--design\" for=\"question-3457-6225-1-6a0e275b8e2d6\">\n\t\t\t\t\t\t\n\t\t\t\t\t\t<span class=\"forminator-answer--status\" aria-hidden=\"true\"><\/span>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"forminator-answer--name\">\u0420\u0435\u0448\u0435\u043d\u0438\u0435 \u043e \u0434\u0430\u0442\u0435 \u043d\u0430\u0447\u0430\u043b\u0430 \u0440\u0430\u0437\u0440\u0430\u0431\u043e\u0442\u043a\u0438 \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u0430<\/span>\n\t\t\t\t\t\t\n\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/label>\n\n\t\t\t\t\t\n\t\t\t\t\t<label for=\"question-3457-6225-2-6a0e275b8e2d6\" class=\"forminator-answer forminator-only--text\">\n\n\t\t\t\t\t\t<input\n\t\t\t\t\t\t\ttype=\"radio\"\n\t\t\t\t\t\t\tname=\"answers[question-3457-6225]\"\n\t\t\t\t\t\t\tvalue=\"2\"\n\t\t\t\t\t\t\tid=\"question-3457-6225-2-6a0e275b8e2d6\"\n\t\t\t\t\t\t\tclass=\"forminator-submit-rightaway\"\n\t\t\t\t\t\t\/>\n\n\t\t\t\t\t\t<span class=\"forminator-answer--design\" for=\"question-3457-6225-2-6a0e275b8e2d6\">\n\t\t\t\t\t\t\n\t\t\t\t\t\t<span class=\"forminator-answer--status\" aria-hidden=\"true\"><\/span>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"forminator-answer--name\">\u0421\u043e\u0431\u0441\u0442\u0432\u0435\u043d\u043d\u043e\u0435 \u0440\u0435\u0448\u0435\u043d\u0438\u0435, \u043f\u0440\u043e\u0431\u043b\u0435\u043c\u044b \u043a\u043b\u0438\u0435\u043d\u0442\u0430<\/span>\n\t\t\t\t\t\t\n\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/label>\n\n\t\t\t\t\t\n\t\t\t\t\t<label for=\"question-3457-6225-3-6a0e275b8e2d6\" class=\"forminator-answer forminator-only--text\">\n\n\t\t\t\t\t\t<input\n\t\t\t\t\t\t\ttype=\"radio\"\n\t\t\t\t\t\t\tname=\"answers[question-3457-6225]\"\n\t\t\t\t\t\t\tvalue=\"3\"\n\t\t\t\t\t\t\tid=\"question-3457-6225-3-6a0e275b8e2d6\"\n\t\t\t\t\t\t\tclass=\"forminator-submit-rightaway\"\n\t\t\t\t\t\t\/>\n\n\t\t\t\t\t\t<span class=\"forminator-answer--design\" for=\"question-3457-6225-3-6a0e275b8e2d6\">\n\t\t\t\t\t\t\n\t\t\t\t\t\t<span class=\"forminator-answer--status\" aria-hidden=\"true\"><\/span>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"forminator-answer--name\">\u0420\u0435\u0448\u0435\u043d\u0438\u0435 \u0434\u043e\u0431\u0430\u0432\u043b\u0435\u043d\u0438\u044f \u0441\u0435\u0433\u043c\u0435\u043d\u0442\u0430, \u0426\u0410 \u0438\u043b\u0438 \u0433\u0438\u043f\u043e\u0442\u0435\u0437\u044b<\/span>\n\t\t\t\t\t\t\n\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/label>\n\n\t\t\t\t\t\n\t\t\t\t\t<label for=\"question-3457-6225-4-6a0e275b8e2d6\" class=\"forminator-answer forminator-only--text\">\n\n\t\t\t\t\t\t<input\n\t\t\t\t\t\t\ttype=\"radio\"\n\t\t\t\t\t\t\tname=\"answers[question-3457-6225]\"\n\t\t\t\t\t\t\tvalue=\"4\"\n\t\t\t\t\t\t\tid=\"question-3457-6225-4-6a0e275b8e2d6\"\n\t\t\t\t\t\t\tclass=\"forminator-submit-rightaway\"\n\t\t\t\t\t\t\/>\n\n\t\t\t\t\t\t<span class=\"forminator-answer--design\" for=\"question-3457-6225-4-6a0e275b8e2d6\">\n\t\t\t\t\t\t\n\t\t\t\t\t\t<span class=\"forminator-answer--status\" aria-hidden=\"true\"><\/span>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"forminator-answer--name\">\u0420\u0435\u0448\u0435\u043d\u0438\u0435 \u0411\u0438\u0437\u043d\u0435\u0441-\u043c\u043e\u0434\u0435\u043b\u0438<\/span>\n\t\t\t\t\t\t\n\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/label>\n\n\t\t\t\t\t\n\t\t\t<span id=\"question-3457-6225-description\" class=\"forminator-question--result\"><\/span>\n\n\t\t<\/div>\n\t\t<\/div><\/div><div role=\"tabpanel\" id=\"forminator-custom-form-55--page-2\" class=\"forminator-pagination forminator-hidden\" aria-labelledby=\"forminator-custom-form-55--page-2-label\" data-step=\"2\" data-label=\"Page 2\"><div class=\"forminator-pagination--content\">\n\t\t<div\n\t\t\ttabindex=\"0\"\n\t\t\trole=\"radiogroup\"\n\t\t\tid=\"question-4253-4197\"\n\t\t\tclass=\"forminator-question\"\n\t\t\tdata-multichoice=\"false\"\n\t\t\taria-labelledby=\"question-4253-4197-label\"\n\t\t\taria-describedby=\"question-4253-4197-description\"\n\t\t\taria-required=\"true\"\n\t\t>\n\n\t\t\t<span id=\"question-4253-4197-label\" class=\"forminator-legend\">\u0427\u0442\u043e \u0434\u0435\u043b\u0430\u0442\u044c \u0435\u0441\u043b\u0438 \u0443 \u0440\u0430\u0437\u043d\u044b\u0445 \u043a\u043b\u0438\u0435\u043d\u0442\u043e\u0432 \u0440\u0430\u0437\u043d\u044b\u0435 \u043f\u0440\u043e\u0431\u043b\u0435\u043c\u044b<\/span>\n\t\t\t\n\t\t\t\t\t<label for=\"question-4253-4197-0-6a0e275b8e48c\" class=\"forminator-answer forminator-only--text\">\n\n\t\t\t\t\t\t<input\n\t\t\t\t\t\t\ttype=\"radio\"\n\t\t\t\t\t\t\tname=\"answers[question-4253-4197]\"\n\t\t\t\t\t\t\tvalue=\"0\"\n\t\t\t\t\t\t\tid=\"question-4253-4197-0-6a0e275b8e48c\"\n\t\t\t\t\t\t\tclass=\"forminator-submit-rightaway\"\n\t\t\t\t\t\t\/>\n\n\t\t\t\t\t\t<span class=\"forminator-answer--design\" for=\"question-4253-4197-0-6a0e275b8e48c\">\n\t\t\t\t\t\t\n\t\t\t\t\t\t<span class=\"forminator-answer--status\" aria-hidden=\"true\"><\/span>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"forminator-answer--name\">\u0417\u0430\u043f\u0438\u0441\u0430\u0442\u044c \u0432 \u0441\u0442\u043e\u043b\u0431\u0438\u043a<\/span>\n\t\t\t\t\t\t\n\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/label>\n\n\t\t\t\t\t\n\t\t\t\t\t<label for=\"question-4253-4197-1-6a0e275b8e48c\" class=\"forminator-answer forminator-only--text\">\n\n\t\t\t\t\t\t<input\n\t\t\t\t\t\t\ttype=\"radio\"\n\t\t\t\t\t\t\tname=\"answers[question-4253-4197]\"\n\t\t\t\t\t\t\tvalue=\"1\"\n\t\t\t\t\t\t\tid=\"question-4253-4197-1-6a0e275b8e48c\"\n\t\t\t\t\t\t\tclass=\"forminator-submit-rightaway\"\n\t\t\t\t\t\t\/>\n\n\t\t\t\t\t\t<span class=\"forminator-answer--design\" for=\"question-4253-4197-1-6a0e275b8e48c\">\n\t\t\t\t\t\t\n\t\t\t\t\t\t<span class=\"forminator-answer--status\" aria-hidden=\"true\"><\/span>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"forminator-answer--name\">\u0417\u0430\u043f\u043e\u043b\u043d\u0438\u0442\u044c \u0434\u043b\u044f \u043a\u0430\u0436\u0434\u043e\u0433\u043e \u043a\u043b\u0438\u0435\u043d\u0442\u0430 \u043e\u0442\u0434\u0435\u043b\u044c\u043d\u0443\u044e \u0442\u0430\u0431\u043b\u0438\u0447\u043a\u0443 Lean canvas<\/span>\n\t\t\t\t\t\t\n\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/label>\n\n\t\t\t\t\t\n\t\t\t\t\t<label for=\"question-4253-4197-2-6a0e275b8e48c\" class=\"forminator-answer forminator-only--text\">\n\n\t\t\t\t\t\t<input\n\t\t\t\t\t\t\ttype=\"radio\"\n\t\t\t\t\t\t\tname=\"answers[question-4253-4197]\"\n\t\t\t\t\t\t\tvalue=\"2\"\n\t\t\t\t\t\t\tid=\"question-4253-4197-2-6a0e275b8e48c\"\n\t\t\t\t\t\t\tclass=\"forminator-submit-rightaway\"\n\t\t\t\t\t\t\/>\n\n\t\t\t\t\t\t<span class=\"forminator-answer--design\" for=\"question-4253-4197-2-6a0e275b8e48c\">\n\t\t\t\t\t\t\n\t\t\t\t\t\t<span class=\"forminator-answer--status\" aria-hidden=\"true\"><\/span>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"forminator-answer--name\">\u0412\u044b\u0431\u0440\u0430\u0442\u044c \u0431\u043e\u043b\u044c\u0448\u0435\u0435 \u043a\u043e\u043b\u0438\u0447\u0435\u0441\u0442\u0432\u043e \u043a\u043b\u0438\u0435\u043d\u0442\u043e\u0432<\/span>\n\t\t\t\t\t\t\n\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/label>\n\n\t\t\t\t\t\n\t\t\t\t\t<label for=\"question-4253-4197-3-6a0e275b8e48c\" class=\"forminator-answer forminator-only--text\">\n\n\t\t\t\t\t\t<input\n\t\t\t\t\t\t\ttype=\"radio\"\n\t\t\t\t\t\t\tname=\"answers[question-4253-4197]\"\n\t\t\t\t\t\t\tvalue=\"3\"\n\t\t\t\t\t\t\tid=\"question-4253-4197-3-6a0e275b8e48c\"\n\t\t\t\t\t\t\tclass=\"forminator-submit-rightaway\"\n\t\t\t\t\t\t\/>\n\n\t\t\t\t\t\t<span class=\"forminator-answer--design\" for=\"question-4253-4197-3-6a0e275b8e48c\">\n\t\t\t\t\t\t\n\t\t\t\t\t\t<span class=\"forminator-answer--status\" aria-hidden=\"true\"><\/span>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"forminator-answer--name\">\u0412\u044b\u0431\u0440\u0430\u0442\u044c \u043c\u0430\u0440\u0436\u0438\u043d\u0430\u043b\u044c\u043d\u043e\u0433\u043e \u043a\u043b\u0438\u0435\u043d\u0442\u0430<\/span>\n\t\t\t\t\t\t\n\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/label>\n\n\t\t\t\t\t\n\t\t\t<span id=\"question-4253-4197-description\" class=\"forminator-question--result\"><\/span>\n\n\t\t<\/div>\n\t\t<\/div><\/div><div role=\"tabpanel\" id=\"forminator-custom-form-55--page-3\" class=\"forminator-pagination forminator-hidden\" aria-labelledby=\"forminator-custom-form-55--page-3-label\" data-step=\"3\" data-label=\"Page 3\"><div class=\"forminator-pagination--content\">\n\t\t<div\n\t\t\ttabindex=\"0\"\n\t\t\trole=\"radiogroup\"\n\t\t\tid=\"question-2498-3215\"\n\t\t\tclass=\"forminator-question\"\n\t\t\tdata-multichoice=\"false\"\n\t\t\taria-labelledby=\"question-2498-3215-label\"\n\t\t\taria-describedby=\"question-2498-3215-description\"\n\t\t\taria-required=\"true\"\n\t\t>\n\n\t\t\t<span id=\"question-2498-3215-label\" class=\"forminator-legend\">\u041a\u0430\u043a \u0440\u0430\u0441\u0448\u0438\u0444\u0440\u043e\u0432\u044b\u0432\u0430\u0435\u0442\u0441\u044f \u0430\u0431\u0431\u0440\u0435\u0432\u0438\u0430\u0442\u0443\u0440\u0430 \u0423\u0422\u041f<\/span>\n\t\t\t\n\t\t\t\t\t<label for=\"question-2498-3215-0-6a0e275b8e5ea\" class=\"forminator-answer forminator-only--text\">\n\n\t\t\t\t\t\t<input\n\t\t\t\t\t\t\ttype=\"radio\"\n\t\t\t\t\t\t\tname=\"answers[question-2498-3215]\"\n\t\t\t\t\t\t\tvalue=\"0\"\n\t\t\t\t\t\t\tid=\"question-2498-3215-0-6a0e275b8e5ea\"\n\t\t\t\t\t\t\tclass=\"forminator-submit-rightaway\"\n\t\t\t\t\t\t\/>\n\n\t\t\t\t\t\t<span class=\"forminator-answer--design\" for=\"question-2498-3215-0-6a0e275b8e5ea\">\n\t\t\t\t\t\t\n\t\t\t\t\t\t<span class=\"forminator-answer--status\" aria-hidden=\"true\"><\/span>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"forminator-answer--name\">\u0423\u043d\u0438\u0432\u0435\u0440\u0441\u0430\u043b\u044c\u043d\u043e\u0435 \u0442\u0440\u0435\u0439\u0434\u0435\u0440\u0441\u043a\u043e\u0435 \u043f\u043e\u043b\u043e\u0436\u0435\u043d\u0438\u0435<\/span>\n\t\t\t\t\t\t\n\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/label>\n\n\t\t\t\t\t\n\t\t\t\t\t<label for=\"question-2498-3215-1-6a0e275b8e5ea\" class=\"forminator-answer forminator-only--text\">\n\n\t\t\t\t\t\t<input\n\t\t\t\t\t\t\ttype=\"radio\"\n\t\t\t\t\t\t\tname=\"answers[question-2498-3215]\"\n\t\t\t\t\t\t\tvalue=\"1\"\n\t\t\t\t\t\t\tid=\"question-2498-3215-1-6a0e275b8e5ea\"\n\t\t\t\t\t\t\tclass=\"forminator-submit-rightaway\"\n\t\t\t\t\t\t\/>\n\n\t\t\t\t\t\t<span class=\"forminator-answer--design\" for=\"question-2498-3215-1-6a0e275b8e5ea\">\n\t\t\t\t\t\t\n\t\t\t\t\t\t<span class=\"forminator-answer--status\" aria-hidden=\"true\"><\/span>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"forminator-answer--name\">\u0423\u043f\u043e\u043b\u043d\u043e\u043c\u043e\u0447\u0435\u043d\u043d\u044b\u0439 \u0442\u043e\u0440\u0433\u043e\u0432\u043e\u0439 \u043f\u043b\u043e\u0449\u0430\u0434\u043a\u0438<\/span>\n\t\t\t\t\t\t\n\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/label>\n\n\t\t\t\t\t\n\t\t\t\t\t<label for=\"question-2498-3215-2-6a0e275b8e5ea\" class=\"forminator-answer forminator-only--text\">\n\n\t\t\t\t\t\t<input\n\t\t\t\t\t\t\ttype=\"radio\"\n\t\t\t\t\t\t\tname=\"answers[question-2498-3215]\"\n\t\t\t\t\t\t\tvalue=\"2\"\n\t\t\t\t\t\t\tid=\"question-2498-3215-2-6a0e275b8e5ea\"\n\t\t\t\t\t\t\tclass=\"forminator-submit-rightaway\"\n\t\t\t\t\t\t\/>\n\n\t\t\t\t\t\t<span class=\"forminator-answer--design\" for=\"question-2498-3215-2-6a0e275b8e5ea\">\n\t\t\t\t\t\t\n\t\t\t\t\t\t<span class=\"forminator-answer--status\" aria-hidden=\"true\"><\/span>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"forminator-answer--name\">\u0423\u043d\u0438\u043a\u0430\u043b\u044c\u043d\u043e\u0435 \u0442\u043e\u0440\u0433\u043e\u0432\u043e\u0435 \u043f\u0440\u0435\u0434\u043b\u043e\u0436\u0435\u043d\u0438\u0435<\/span>\n\t\t\t\t\t\t\n\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/label>\n\n\t\t\t\t\t\n\t\t\t<span id=\"question-2498-3215-description\" class=\"forminator-question--result\"><\/span>\n\n\t\t<\/div>\n\t\t<\/div><\/div><div role=\"tabpanel\" id=\"forminator-custom-form-55--page-4\" class=\"forminator-pagination forminator-hidden\" aria-labelledby=\"forminator-custom-form-55--page-4-label\" data-step=\"4\" data-label=\"Page 4\"><div class=\"forminator-pagination--content\">\n\t\t<div\n\t\t\ttabindex=\"0\"\n\t\t\trole=\"radiogroup\"\n\t\t\tid=\"question-4640-1574\"\n\t\t\tclass=\"forminator-question\"\n\t\t\tdata-multichoice=\"false\"\n\t\t\taria-labelledby=\"question-4640-1574-label\"\n\t\t\taria-describedby=\"question-4640-1574-description\"\n\t\t\taria-required=\"true\"\n\t\t>\n\n\t\t\t<span id=\"question-4640-1574-label\" class=\"forminator-legend\">\u0414\u043b\u044f \u0447\u0435\u0433\u043e \u0441\u043e\u0441\u0442\u0430\u0432\u043b\u044f\u0442\u044c \u0442\u0430\u0431\u043b\u0438\u0447\u043a\u0438 Lean canvas<\/span>\n\t\t\t\n\t\t\t\t\t<label for=\"question-4640-1574-0-6a0e275b8e71a\" class=\"forminator-answer forminator-only--text\">\n\n\t\t\t\t\t\t<input\n\t\t\t\t\t\t\ttype=\"radio\"\n\t\t\t\t\t\t\tname=\"answers[question-4640-1574]\"\n\t\t\t\t\t\t\tvalue=\"0\"\n\t\t\t\t\t\t\tid=\"question-4640-1574-0-6a0e275b8e71a\"\n\t\t\t\t\t\t\tclass=\"forminator-submit-rightaway\"\n\t\t\t\t\t\t\/>\n\n\t\t\t\t\t\t<span class=\"forminator-answer--design\" for=\"question-4640-1574-0-6a0e275b8e71a\">\n\t\t\t\t\t\t\n\t\t\t\t\t\t<span class=\"forminator-answer--status\" aria-hidden=\"true\"><\/span>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"forminator-answer--name\">\u0427\u0442\u043e\u0431\u044b \u043f\u0440\u043e\u0432\u0435\u0441\u0442\u0438 CustDev<\/span>\n\t\t\t\t\t\t\n\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/label>\n\n\t\t\t\t\t\n\t\t\t\t\t<label for=\"question-4640-1574-1-6a0e275b8e71a\" class=\"forminator-answer forminator-only--text\">\n\n\t\t\t\t\t\t<input\n\t\t\t\t\t\t\ttype=\"radio\"\n\t\t\t\t\t\t\tname=\"answers[question-4640-1574]\"\n\t\t\t\t\t\t\tvalue=\"1\"\n\t\t\t\t\t\t\tid=\"question-4640-1574-1-6a0e275b8e71a\"\n\t\t\t\t\t\t\tclass=\"forminator-submit-rightaway\"\n\t\t\t\t\t\t\/>\n\n\t\t\t\t\t\t<span class=\"forminator-answer--design\" for=\"question-4640-1574-1-6a0e275b8e71a\">\n\t\t\t\t\t\t\n\t\t\t\t\t\t<span class=\"forminator-answer--status\" aria-hidden=\"true\"><\/span>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"forminator-answer--name\">\u0427\u0442\u043e\u0431\u044b \u0440\u0430\u0441\u0441\u0447\u0438\u0442\u0430\u0442\u044c \u0434\u043e\u0445\u043e\u0434\u043d\u043e\u0441\u0442\u044c<\/span>\n\t\t\t\t\t\t\n\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/label>\n\n\t\t\t\t\t\n\t\t\t\t\t<label for=\"question-4640-1574-2-6a0e275b8e71a\" class=\"forminator-answer forminator-only--text\">\n\n\t\t\t\t\t\t<input\n\t\t\t\t\t\t\ttype=\"radio\"\n\t\t\t\t\t\t\tname=\"answers[question-4640-1574]\"\n\t\t\t\t\t\t\tvalue=\"2\"\n\t\t\t\t\t\t\tid=\"question-4640-1574-2-6a0e275b8e71a\"\n\t\t\t\t\t\t\tclass=\"forminator-submit-rightaway\"\n\t\t\t\t\t\t\/>\n\n\t\t\t\t\t\t<span class=\"forminator-answer--design\" for=\"question-4640-1574-2-6a0e275b8e71a\">\n\t\t\t\t\t\t\n\t\t\t\t\t\t<span class=\"forminator-answer--status\" aria-hidden=\"true\"><\/span>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"forminator-answer--name\">\u0414\u043b\u044f \u0433\u0435\u043d\u0435\u0440\u0430\u0446\u0438\u0438, \u043f\u0440\u043e\u0432\u0435\u0440\u043a\u0438 \u043a\u043e\u0440\u0440\u0435\u043a\u0442\u0438\u0440\u043e\u0432\u043a\u0438 \u0431\u0438\u0437\u043d\u0435\u0441-\u043c\u043e\u0434\u0435\u043b\u0438<\/span>\n\t\t\t\t\t\t\n\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/label>\n\n\t\t\t\t\t\n\t\t\t\t\t<label for=\"question-4640-1574-3-6a0e275b8e71a\" class=\"forminator-answer forminator-only--text\">\n\n\t\t\t\t\t\t<input\n\t\t\t\t\t\t\ttype=\"radio\"\n\t\t\t\t\t\t\tname=\"answers[question-4640-1574]\"\n\t\t\t\t\t\t\tvalue=\"3\"\n\t\t\t\t\t\t\tid=\"question-4640-1574-3-6a0e275b8e71a\"\n\t\t\t\t\t\t\tclass=\"forminator-submit-rightaway\"\n\t\t\t\t\t\t\/>\n\n\t\t\t\t\t\t<span class=\"forminator-answer--design\" for=\"question-4640-1574-3-6a0e275b8e71a\">\n\t\t\t\t\t\t\n\t\t\t\t\t\t<span class=\"forminator-answer--status\" aria-hidden=\"true\"><\/span>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"forminator-answer--name\">\u0427\u0442\u043e\u0431\u044b \u043e\u043f\u0440\u0435\u0434\u0435\u043b\u0438\u0442\u044c\u0441\u044f \u0441 \u0446\u0435\u043b\u0435\u0432\u043e\u0439 \u0430\u0443\u0434\u0438\u0442\u043e\u0440\u0438\u0435\u0439<\/span>\n\t\t\t\t\t\t\n\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/label>\n\n\t\t\t\t\t\n\t\t\t<span id=\"question-4640-1574-description\" class=\"forminator-question--result\"><\/span>\n\n\t\t<\/div>\n\t\t<\/div><\/div><input type=\"hidden\" name=\"referer_url\" value=\"\" \/><div role=\"tabpanel\" id=\"forminator-custom-form-55--page-5\" class=\"forminator-pagination forminator-hidden\" aria-labelledby=\"forminator-custom-form-55--page-5-label\" data-step=\"5\" data-label=\"Page 5\"><div class=\"forminator-pagination--content\"><div class=\"forminator-quiz--result\"><\/div><\/div><\/div><input type=\"hidden\" id=\"forminator_nonce\" name=\"forminator_nonce\" value=\"e71393fb01\" \/><input type=\"hidden\" name=\"_wp_http_referer\" value=\"\/cookbook\/index.php?rest_route=%2Fwp%2Fv2%2Fpages%2F56\" \/><input type=\"hidden\" name=\"has_lead\" value=\"1\"><input type=\"hidden\" name=\"form_id\" value=\"55\"><input type=\"hidden\" name=\"page_id\" value=\"56\"><input type=\"hidden\" name=\"current_url\" value=\"https:\/\/startup.nsu.ru\/cookbook\/?rest_route=%2Fwp%2Fv2%2Fpages%2F56\"><input type=\"hidden\" name=\"entry_id\" value=\"\"><input type=\"hidden\" name=\"action\" value=\"forminator_submit_form_quizzes\" \/><\/form><div class=\"forminator-ui forminator-custom-form forminator-custom-form-26 forminator-design--flat  forminator_ajax forminator-leads-form\" data-forminator-render=\"0\" data-form=\"forminator-module-26\"><br\/><\/div><form\n\t\t\t\tid=\"forminator-module-26\"\n\t\t\t\tclass=\"forminator-ui forminator-custom-form forminator-custom-form-26 forminator-design--flat  forminator_ajax forminator-leads-form\"\n\t\t\t\tmethod=\"post\"\n\t\t\t\tdata-forminator-render=\"0\"\n\t\t\t\tdata-form-id=\"26\"\n\t\t\t\t\n\t\t\t\tdata-design=\"flat\"\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t\tdata-grid=\"open\"\n\t\t\t\t\n\t\t\t\t\n\t\t\t\tstyle=\"display: none;\"\n\t\t\t><div class=\"forminator-response-message forminator-error\" aria-hidden=\"true\"><\/div><div class=\"forminator-row\"><div id=\"html-1\" class=\"forminator-col forminator-col-12 \"><div class=\"forminator-field forminator-merge-tags\"><p>\u0412\u0432\u0435\u0434\u0438\u0442\u0435 \u0441\u0432\u043e\u0438 \u0434\u0430\u043d\u043d\u044b\u0435<\/p><\/div><\/div><\/div><div class=\"forminator-row\"><div id=\"name-1\" class=\"forminator-col forminator-col-12 \"><div class=\"forminator-row\" data-multiple=\"true\"><div class=\"forminator-col forminator-col-12\"><div class=\"forminator-field\"><label for=\"forminator-field-first-name-1\" class=\"forminator-label\">\u0418\u043c\u044f <span class=\"forminator-required\">*<\/span><\/label><input type=\"text\" name=\"name-1-first-name\" placeholder=\"\u041d\u0430\u043f\u0440\u0438\u043c\u0435\u0440, \u0418\u0432\u0430\u043d\" id=\"forminator-field-first-name-1\" class=\"forminator-input\" aria-required=\"true\" data-multi=\"1\" value=\"\" \/><\/div><\/div><\/div><div class=\"forminator-row\" data-multiple=\"true\"><div class=\"forminator-col forminator-col-12\"><div class=\"forminator-field\"><label for=\"forminator-field-last-name-1\" class=\"forminator-label\">\u0424\u0430\u043c\u0438\u043b\u0438\u044f <span class=\"forminator-required\">*<\/span><\/label><input type=\"text\" name=\"name-1-last-name\" placeholder=\"\u041d\u0430\u043f\u0440\u0438\u043c\u0435\u0440, \u0418\u0432\u0430\u043d\u043e\u0432\" id=\"forminator-field-last-name-1\" class=\"forminator-input\" aria-required=\"true\" data-multi=\"1\" value=\"\" \/><\/div><\/div><\/div><\/div><\/div><div class=\"forminator-row\"><div id=\"email-1\" class=\"forminator-col forminator-col-12 \"><div class=\"forminator-field\"><label for=\"forminator-field-email-1\" class=\"forminator-label\">Email <span class=\"forminator-required\">*<\/span><\/label><input type=\"email\" name=\"email-1\" value=\"\" placeholder=\"\u041d\u0430\u043f\u0440\u0438\u043c\u0435\u0440, john@doe.com\" id=\"forminator-field-email-1\" class=\"forminator-input forminator-email--field\" data-required=\"true\" aria-required=\"true\" \/><\/div><\/div><\/div><input type=\"hidden\" name=\"referer_url\" value=\"\" \/><div class=\"forminator-row forminator-row-last\"><div 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